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Sister, the powerhouse scripted producer of dramas including BBC1's This Is Going to Hurt and Amazon Prime's The Power, has become the biggest third-party shareholder in entertainment producer and broadcaster Richard Bacon's new indie.

The former Blue Peter presenter and BBC Radio 5 Live presenter, who co-created BBC1's This Is MY House and Channel 4 game show I Literally Just Told You, set up the company, Yes Yes Media, last year. It has offices in Los Angeles and London.

Sister has a minority yet "significant" stake in the company, which is also backed by Friends star Courteney Cox, musicians Johnny McDaid and Savan Kotecha, and French media group Satisfaction.

Bacon set up Yes Yes Media to develop unscripted formats with a strong interaction element delivered through proprietary hardware and software that the company is developing.

“We’re writing talent and gameshows, collaborating with a video gaming company, and creating formats that we’ll live stream directly to viewers ourselves, with everyone watching changing the story," Bacon said.

Sister chair Elisabeth Murdoch described Bacon as "a bold, creative entrepreneur, who is full of ideas and truly thinks differently".