Journalist and digital editor with over 15 years of experience in Brazilian national newsrooms, specializing in daily reporting, copy editing, homepage curation, commissioning, and audience-focused publishing. Proven expertise in tightening stories and headlines under tight deadlines, coordinating reporters, and leveraging SEO and analytics to shap... Read More

Journalist and digital editor with over 15 years of experience in Brazilian national newsrooms, specializing in daily reporting, copy editing, homepage curation, commissioning, and audience-focused publishing. Proven expertise in tightening stories and headlines under tight deadlines, coordinating reporters, and leveraging SEO and analytics to shape editorial priorities. As Editor of Paladar at O Estado de S. Paulo, successfully led an editorial growth strategy that increased monthly pageviews from 2 million to 30 million in just over a year. Currently pursuing an MA in Digital Media and Innovation at the University of Bristol, with a strong focus on digital content creation and audience engagement. Read Less