Some interesting insights on the year ahead from Clare Thompson at K7 Media consultancy last week. In short: it's not all doom and gloom going forward, she... Read more
Some interesting insights on the year ahead from Clare Thompson at K7 Media consultancy last week. In short: it's not all doom and gloom going forward, she said. Although the US networks are belt tightening when it comes to scripted, the market for unscripted - especially entertainment / reality is growing. New formats are still the Holy Grail eg Traitors has gone from 11 adaptations in 2023 to 30 last year. There was also still strong demand for 'Mid-Budget' shows/ formats globally - even if it's getting more difficult with UK broadcasters. EG Sort Your Life Out was now the BBC's biggest selling show internationally. 1/2